HyperText Transfer Protocol (HTTP)
HTTP Is The Protocol For Communicating With Web Servers And Transferring Web Pages And Other Data Back To A Browser.
Hypertext Transfer Protocol Secure (HTTPS)
HTTPS Is The Same Thing As HTTP, But It Adds An Extra Layer Of Security On The Data In Transit, Through A Secure Socket Layer (SSL) Or Transport Layer Security (TLS) Protocol Connection.
Secure Sockets Layer (SSL)
SSL Is A Secure Protocol Developed For Sending Information Securely Over The Internet. Many Websites Use SSL For Secure Areas Of Their Sites, Such As User Account Pages And Online Checkout.
Transport Layer Security (TLS)
TLS Is A Data Encryption Technology That Provides Secure Data Transfers. It Encrypts (Or Scrambles) All Data Sent From One System To Another, Any Third Party That Attempts To "Eavesdrop" On The Transfer WilI Be Unable To Recognize The Data.
TLS Is The Successor To SSL.
Responsive Design
Responsive Design Uses Just One Layout For A Web Page And "Responsively" Adjusts To Better Fit The User's Screen, Whether It's A Desktop, A Laptop, A Tablet, Or A Mobile Phone.
Adaptive Design
Adaptive Design Creates Different Fixed Layouts That Adapt To Specific Screen Sizes. In Short, You Have Multiple Versions Of A Web Page To Fit Someone's Device, As Opposed To A Single, Static Page Which Looks The Same (And Reorders Or Resizes Content) Across All Devices.
Landing Page
A Landing Page Is A Standalone Web Page That A Person "Lands" On After Clicking Through From An Email, Ad, Or Other Digital Location. A Landing Page Is A Page On Your Site That Is Designed To Convert Visitors Into Leads.
Registrar
Your Registrar Is The Company You Used To Register A Domain. (Example: GoDaddy)
Cookies
Cookies Are Small Pieces Of Information Websites Store On Your Computer. Cookies Help Inform Websites About The User, Enabling The Websites To Personalize The User Experience.
Favicon
A Small icon Image, Often A Company Logo, That Displays On The Title Bar Or Tab Of A Browser.
Server Side Scripting
Server Side Scripting Is A Technique Used In Development Which Involves Utilizing Scripts On A Web Server That Produce A Custom Response For Each User's Request To The Website.
Bounce Rate
It Represents The Percentage Of Visitors Who Enter The Site And Then Leave ("Bounce") Rather Than Continuing To View Other Pages Within The Same Site. Bounce Rate Is Calculated By Counting The Number Of Single Page Visits And Dividing That By The Total Visits. It Is Then Represented As A Percentage Of Total Visits.
Wireframe
A Wireframe Is Like A Blueprint Of The Website, Showing The Page Layout, Arrangement Of The Content, Which Interface Elements And Navigational Systems Should Be Included, & How All These Components Work Together. The Focus Is On Functionality Rather Than Aesthetics.
User Interface Design (UI Design)
User Interface (UI) Design Is About Building Interfaces With A Focus On Styling And Interactivity. The UI Designer's Goal Is To Create An Interface The User Finds Easy To Use And Aesthetically Pleasing.
User Experience (UX)
It Refers To Any Interaction A User Has With A Product Or Service, UX Considers Each And Every Element That Shapes This Experience, How It Makes The User Feel, And How Easy It is For The User To Accomplish Their Desired Tasks.
Accessibility
Accessibility Is The Practice Of Making Your Websites Usable By As Many People As Possible.
Call-To-Action (CTA)
A Call-To-Action (CTA) Can Be A Text, Image, Banner Or Button That Prompts Your Visitors, Leads, And Customers To Take Action. It Is, Quite Literally, A "Call" To Take An "Action." An Example Of A CTA Is "Buy Now".
CDN
A Content Delivery Network (CDN) Refers To A Geographically Distributed Group Of Servers That Work Together To Provide Fast Delivery Of Internet Content.
API
API Stands For "Application Programming Interface." With The Help Of APIS Computers And Applications Can Communicate With One Another.
Search Engine Optimization (SEO)
It's The Process Of Modifying Your Website Content To Increase Your Website's Visibility When People Search For Products Or Services Related To Your Business In Google, Bing, And Other Search Engines.